Category Archives: Portfolio

The Blonde Board

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The Blonde Board is a personal project that has long been in need of a revamp.

Started after a bit of fun at university the web site aims to collect together examples of all the daft things people say.

Having intially worked with a custom CMS (Content Management System) the redesign moved the site onto the wordpress platform with a custom theme.

The Design

The main focus of the theme was to keep things simple and easily readable as the site is heavily text based.
To add a bit of visual interest drop caps were added to the main body of text on each entry making use of a font devlivered by the TypeKit service.

CSS3 and Typekit

The theme makes use of new CSS3 properties and animation. Currently only viewable in webkit based web browsers (Safari and Chrome) the animation of a
stickman dunce character is made when hovering over menu items on the main navigation.

The use of non web safe fonts delivered from TypeKit enable the drop caps to be styled without using image replacment techniques and are also used on the
main site navigation.

Details

  • Word press site with custom theme
  • Full design and coding of theme
  • Use of new CSS3 and TypeKit font replacement
  • Site live at http://www.theblondeboard.com
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Mopay

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mopay

Mopay are the original and first mobile phone recycling website setup in the UK. They offer customers the chance to trade in their old mobiles for cash.

Mopay have a need for both Flash and Gif banners for their own site, advertising campaigns and for their affiliate network.

The banners are first storyboarded from initial ideas presented by the mopay team and once approved converted into the animated banners.

The GIF banners are produced statically in different sizes before being optimized for display as lower quality GIF images.

A Flash MPU for off site advertising.


Stamford Clothiers

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Stamford Clothiers

Having completed a website for Wineberg the Tailors we were asked to do a site for another of the companies’ businesses Stamford Clothiers who specialise in plus two’s, plus four’s and breeks for shooting and golfing communities.

The site offers made to measure and ready to wear clothing in a variety of different cloths and also ready to wear stockings.

Built on the popular eCommerce platform TradingEye the site has been given a custom layout and various customised areas and modifications from TradingEye including modified search functionality.


Analytics tracking and JavaScript

The site has added JavaScript functionality such as accordions and mouse over menus and the Google Analytics setup includes conversion, eCommerce and search tracking.

Email marketing

Following the site launch an email marketing newsletter and offline advertising has seen the site get off the ground with a flurry of orders.





Dreamcatcher Bridal

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Already an existing Armitage Online client Dreamcatcher were seeking a redesign for their website. They had strong ideas as to what they wanted with a big focus on a large splash screen type image.

The main aim of the site was to easily showcase the dresses and ranges on offer at Dreamcatcher.

The site was mocked up in Fireworks and then put together using CSS and XHTML. It features JavaScript lightboxes and carousel scripts to allow better utilisation of space a simpiler layout.

http://www.dreamcatcherbridal.co.uk


Fellinis Ambleside

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  • Fellinis Screenshot
  • Fellinis Screenshot
  • Fellinis Screenshot

Fellinis Ambleside

Fellinis Ambleside is a vegeteranean restaurant and independent cinema based in Ambleside in the Lake District. The owners run Zeffirellis cinema and restaurant who’s site Armitage Online had built.

We were asked to put together a site with a look and feel more appropriate to the new Fellinis restaurant whilst also offering integration with the Zeffirellis website to enable management of cinema listings across the two websites easily.

Zeffirellis had been built on ExpressionEngine and Fellinis was integrated using the multi site manager system.

The website design drew inspiration from the already existing menu and logo and the newly decorated Fellinis restaurant, giving a more mature classical style that was a better fit for Fellinis.

The site also has an introductory flash animation showcasing various images from the restaurant and cinema.

http://www.fellinisambleside.com

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